Archive for the ‘Leaders’ Category

Julia Roy was the Senior Agent of Social Life at Undercurrent. She is now the Senior Manager of New Media at Coach, Inc. I am sure that Coach is keeping her very busy as we don’t see her doing videos like we used to. Below is one of her most recent videos discussing inbound marketing.
Julia [...]

Best Buy is opening up their data (using an API) for programmers to build apps. This is an important strategic position for a traditional retailer. What this means is that they are looking for avenues to engage their customers. They are asking others (programmers and entrepreneurs) to help them innovate. The lesson here for most [...]

As I was analyzing the number of Twitter followers for each retail brand it was apparent that the number of followers doesn’t necessarily mean that the company’s overall campaign is successful on a per store basis. To identify the brand that is most successful on a per store basis I examined the number of stores [...]

The following Facebook Pages represent the 10 Retail Facebook Leaders. The order of this list is based on their number of fans as of December 2009.


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